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Senior Account Manager – Hotel and Hospitality PR – Woking, Surrey

Job Title:     Senior Account Manager

Location:     Woking, Surrey

Salary:         £35K – £40K

Our client is an exciting, growing agency in Woking, Surrey.

Expectations will be high, but you’ll enjoy delivering outstanding communication strategies for our eclectic mix of clients.  From single site luxury hotels to large city centre conference venues, they take pride in working with the best operators and suppliers in the hospitality sector.

Your agency or client-side PR/Marketing background means you’ll come with an enviable little black book of leisure and business media contacts as well as an established understanding of the hospitality industry, and the changing face of media in an increasingly digital world.

You’ll also be at ease taking the lead on project development and planning. You’ll be ready for the challenge but be open to continuing your development and will proactively seek out new opportunities for our business.

Career-wise, you’ll have your eye on promotion to Account Director within 12-18 months, will be able to demonstrate not only where you have spear-headed client relationships yourself, but also how you have worked within a tight-knit team to support Account Directors and company directors alike to amaze and delight clients.

They are also a considerate employer and will gladly consider part-time or flexible working, as they understand the multiple pressures of maintaining a healthy work / life / family balance. 

Main purpose of the role:

To support the work of the agency in delivering outstanding service and innovative campaigns to all existing and potential clients.  This role will enable them to continue to grow within the hospitality, tourism and leisure industry.  In addition to supporting and managing clients, the Senior Account Manager will share the responsibility for developing the account team reporting to the Account Director, raising awareness of the agency within the industry and nurturing exceptional value-adding relationships with clients, suppliers and the media to secure continued success for the business.

Key responsibilities:

  • Maintaining ongoing detailed knowledge of the clients’ businesses, personnel, operating environment and market, including frequent site visits and face-to-face meetings
  • Helping to achieve monthly revenue targets while supporting optimising team resource efficiencies
  • Managing formalised client planning, monitoring and reporting both exposure and end-result bookings / revenue
  • Strategic planning and day-to-day execution of Marketing & PR programmes
  • Managing and optimising budgets for clients
  • Management and development of client account management team at Account Manager and Account Executive levels
  • Managing clients, the media, freelance staff and suppliers
  • Supporting the creation of new business proposals
  • Attend meetings and events with clients on a frequent basis (minimum quarterly)
  • Maintain an excellent knowledge of the media and build relationships with key press.
  • Update contact reports and update clients regularly by phone, in person and by email when required.
  • Source ideas for features, events, opinions and surveys on behalf of our clients.
  • Maintain knowledge of trends and news in the hospitality, tourism and leisure industries on a regular basis and provide information to the team during meetings.
  • Ensure all projects run to deadline and budget using the existing internal process.
  • Assist the Account Director in identifying potential organic opportunities and new clients and relationships to grow the business.

Additional responsibilities

  • Researching and attending events to further develop your knowledge in Marketing, PR, Social Media and the industry.
  • Assisting with the development and delivery of the agency marketing strategy.

Qualities and Skills

Excellent written communication

Creative and strategic thinking

Ability to use initiative

Commercial acumen, specifically the ability to grow existing accounts

Excellent attention to detail

Professional appearance

Thorough knowledge of media, including strong network of influential consumer media contacts in travel and lifestyle sectors

Ability to manage time effectively

Team player

Desired Experience

A minimum of two years’ PR and Marketing experience as an Account Manager / Senior Account Manager or PR/Marketing Manager ideally within the hospitality, tourism and leisure sector.

Desired Qualifications

Educated to degree level and qualifications in journalism, English, PR, marketing or communications preferable.

Practical requirements

You will be required to work from the office in Woking during work hours.  You will also be asked to travel to events, exhibitions and meetings that may include overnight stays.

What you’ll get in return

  • Pension scheme
  • Christmas closure (2020 onwards) in addition to your annual leave allowance
  • You’ll love the autonomy this role will provide, giving you the scope to expand your responsibilities as well as the comfort of being supported by your Account Director and the Managing Director providing a hands-on approach when required
  • An open plan office to share ideas and provide a dynamic atmosphere to conjure up plans for clients and for the team.
  • Regular chats with your Account Director to develop your career and skills and tackle challenges and opportunities.
  • Birthday bonus – a day off to celebrate in style
  • Fully funded Christmas night out to celebrate the end of the year among other events throughout the year
  • Flexible working when required
  • Opportunity to attend courses, workshops and events for career development
  • The opportunity to share your ideas with the MD & CEO and help to shape the business for the future
  • Regular training days and away days to improve our approach

Location: Surrey, Woking

Job Type: Full time, Permanent

To apply please email info@thecleverconsultancy.com

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